The Brief
What the planners are reading.
Independent analysis on advertising, audience and reach across audio, video, press, out-of-home and digital — written by working media planners, not marketers.
Latest articles.
Audio · Industry Insight
Yes 933 FM Singapore Chinese New Year Sponsorships: How They Work for Brands
Unlock the potential of Yes 933 FM sponsorships this Chinese New Year. Reach Singapore's affluent Mandarin-speaking audience with tailored packages and strategic insights to elevate your brand visi...
Apr 10, 2026
·
7 min read