The Brief

What the planners are reading.

Independent analysis on advertising, audience and reach across audio, video, press, out-of-home and digital — written by working media planners, not marketers.

Latest articles.

How to Track Brand Lift From a Yes 933 FM Singapore Campaign
Audio · How-To · 8 min

How to Track Brand Lift From a Yes 933 FM Singapore Campaign

Yes 933 FM Singapore Audio Branding: Building a Sound Identity for Chinese Audiences
Audio · Industry Insight · 6 min

Yes 933 FM Singapore Audio Branding: Building a Sound Identity for Chinese Audiences

Why Media.co.uk Is the Best Way to Book Yes 933 FM Singapore Advertising
Audio · Industry Insight · 6 min

Why Media.co.uk Is the Best Way to Book Yes 933 FM Singapore Advertising

How 987 FM Singapore Supports Small Business Growth Through Radio
Audio · Industry Insight · 6 min

How 987 FM Singapore Supports Small Business Growth Through Radio

987 FM Singapore for Subscription Box Brands: Building Awareness
Audio · Industry Insight · 8 min

987 FM Singapore for Subscription Box Brands: Building Awareness

Yes 933 FM Singapore Live Events: Advertising and Sponsorship Options
Audio · Industry Insight

Yes 933 FM Singapore Live Events: Advertising and Sponsorship Options

Unlock powerful advertising potential with Yes 933 FM's live events in Singapore, connecting your brand to a dedicated audience. Explore flexible sponsorship options and maximize your visibility today

How to Run a Successful Product Launch Campaign on Yes 933 FM Singapore
Audio · How-To · 8 min

How to Run a Successful Product Launch Campaign on Yes 933 FM Singapore

Yes 933 FM Singapore for Real Estate Brands: Reaching Chinese-Speaking Buyers
Audio · Industry Insight · 7 min

Yes 933 FM Singapore for Real Estate Brands: Reaching Chinese-Speaking Buyers

The Role of Yes 933 FM Singapore in a National Media Campaign
Audio · Industry Insight · 7 min

The Role of Yes 933 FM Singapore in a National Media Campaign

Yes 933 FM Singapore Ad Frequency: How Often Should Your Ad Play
Audio · Industry Insight · 7 min

Yes 933 FM Singapore Ad Frequency: How Often Should Your Ad Play

How Yes 933 FM Singapore Compares to Spotify Advertising for Chinese Audiences
Audio · Industry Insight · 7 min

How Yes 933 FM Singapore Compares to Spotify Advertising for Chinese Audiences

Yes 933 FM Singapore for Education Brands: Reaching Chinese Families in Singapore
Audio · Industry Insight · 8 min

Yes 933 FM Singapore for Education Brands: Reaching Chinese Families in Singapore

The Brief.

Independent media insights, in your inbox. A short read when there's something worth saying.