The Brief

UAE insights.

Independent analysis on advertising, audience and reach across audio, video, press, out-of-home and digital. Written by working media planners, not marketers.

All Audio Video Press OOH Digital

Articles in UAE.

Dubai FM 93 GCC Audience: Gulf Cooperation Council Targeting
Audio · Industry Insight· 8 min

Dubai FM 93 GCC Audience: Gulf Cooperation Council Targeting

Feb 21, 2026
Dubai FM Dubai Focus: Dubai-Centric Arabic Programming
Audio · Industry Insight· 6 min

Dubai FM Dubai Focus: Dubai-Centric Arabic Programming

Feb 21, 2026
Home Radio 92.2 Advertising: Malayalam Radio Campaign UAE
Audio · Industry Insight· 6 min

Home Radio 92.2 Advertising: Malayalam Radio Campaign UAE

Feb 21, 2026
Home FM 92.2: Malayalam Radio Advertising Marketing Dubai
Audio · Industry Insight· 8 min

Home FM 92.2: Malayalam Radio Advertising Marketing Dubai

Feb 21, 2026
Home 92.2 FM Programming: Malayalam Show Schedule
Audio · Industry Insight· 7 min

Home 92.2 FM Programming: Malayalam Show Schedule

Feb 21, 2026
Home FM Morning Show: Malayalam Breakfast Radio
Audio · Industry Insight

Home FM Morning Show: Malayalam Breakfast Radio

Discover how the Home FM morning show connects Kerala's diaspora in the UAE through engaging Malayalam content, offering brands a unique opportunity to reach a loyal and economically active audience

Feb 21, 2026· 8 min read
Ramadan Dubai FM: Seasonal Arabic Radio Advertising
Audio · Industry Insight· 7 min

Ramadan Dubai FM: Seasonal Arabic Radio Advertising

Feb 21, 2026
UAE National Day Dubai FM 93.0: Patriotic Arabic Radio Advertising That Connects with Emirati Hearts
Audio · Industry Insight· 8 min

UAE National Day Dubai FM 93.0: Patriotic Arabic Radio Advertising That Connects with Emirati Hearts

Feb 21, 2026
New Year Dubai FM: Holiday Arabic Radio Advertising
Audio · Industry Insight· 7 min

New Year Dubai FM: Holiday Arabic Radio Advertising

Feb 21, 2026
Dubai FM 93 Booking: How to Reserve Arabic Radio
Audio · How-To· 7 min

Dubai FM 93 Booking: How to Reserve Arabic Radio

Feb 21, 2026
Dubai FM Reservation: Step-by-Step Arabic Booking Guide
Audio · Guide· 7 min

Dubai FM Reservation: Step-by-Step Arabic Booking Guide

Feb 21, 2026
Dubai FM Monthly Rates: Duration Pricing Arabic Radio
Audio · Pricing· 7 min

Dubai FM Monthly Rates: Duration Pricing Arabic Radio

Feb 21, 2026
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The Brief.

Independent media insights, in your inbox. A short read when there's something worth saying.