SBS TV Advertising, South Korea
South Korean terrestrial network: drama, entertainment and SBS 8 News, bought programme by programme.
Who's watching.
Reach and demographic snapshot.
Nationwide South Korea on terrestrial television. Prices on this page are SBS's national rates for a 15-second spot.
Broadcast signal with strongest reception in urban centres and major commute corridors.
About SBS TV Advertising, South Korea.
A little background on the channel and why advertisers keep coming back.
SBS is a South Korean terrestrial broadcaster. Its October 2026 schedule runs the Friday-Saturday drama slot, which launches Doctor X (닥터X) on Friday 9 October, alongside Running Man, My Little Old Boy, Inkigayo, Unanswered Questions, TV Animal Farm and the SBS 8 News.
Airtime is sold programme by programme. Every programme on sale carries a published price for a 15-second spot placed directly before or after it, and most also sell a spot inside the programme's mid-break at twice that price. The prices fall into five bands, shown as the options on this page, from daytime and overnight programmes up to the Friday-Saturday drama and My Little Old Boy.
Spots of 30 seconds or longer take a 20% length discount on before-or-after positions; mid-programme spots are excluded from that discount.
Your spot airs in the channel's real broadcast, alongside the same programming millions tune in for every day.
Why advertise on SBS TV Advertising, South Korea.
What this channel delivers, by the numbers.
Published national rates: every price on this page is SBS's own October 2026 rate card, per 15-second spot.
Programme-level buying: pick the band that holds the programmes you want; each band's line-up is shown under Compare packages.
Mid-programme breaks: most programmes also sell a spot inside the programme, at twice the before-or-after price.
Every commercial passes Korea's broadcast advertising pre-clearance before it airs, so the creative needs Korean dubbing or Korean subtitles.
Delivery: HD 1920x1080 as MXF XDCAM HD422 or MPEG-2, or UHD 3840x2160 as MXF XAVC Class 300.
Compare packages.
All packages on SBS TV Advertising, South Korea. Pick the one that matches your campaign goals.
Band 1: Fri-Sat drama, My Little Old Boy
Band 2: SBS 8 News, weekday late evening, weekend entertainment
Band 3: Live Today, weekend daytime, News Hunters, Nightline
Band 4: Morning Wide, Good Morning, 17:00 slot, late repeats
Band 5: daytime, early morning, late night
If your ad doesn't air as booked
We re-deliver at zero cost. No questions, no fine print.
Multiple payment options
Card, Apple Pay, Google Pay, Shop Pay. For larger campaigns we issue invoices and accept bank transfer.
Proof of posting in 7 days
Run logs delivered within 7 working days of flight start.
Need help picking a package?
Send us a brief. We'll review your goals, suggest the right channel and slot, and send a tailored quote within one working day.
Send a briefWhat happens after you book.
Five steps from checkout to proof of posting.
You check out
Pay securely on the site. Order confirmation in your inbox within minutes.
We confirm and send specs
Within one business day you receive a campaign confirmation email with creative specs, deadlines, and your account manager's contact.
You send your video creative
Send your finished TV commercial, typically MP4 H.264 at 1080p with stereo audio. We handle final QC and channel delivery.
Your campaign airs
Spots run on schedule. We monitor delivery and resolve any issues with the channel on your behalf.
Proof of posting
Within 7 working days of flight start, you receive run logs confirming every spot aired as booked.
More video in South Korea.
Compare similar audiences before you commit.
Frequently asked questions.
You're in good hands. We've thought through the details so you don't have to.
Once you book and confirm your video creative, your campaign typically goes live on the next available scheduled day for the package, usually within 7 to 14 working days. We confirm the exact start date in your order confirmation. For urgent timelines, contact us, we can sometimes accelerate.
Yes. You provide the finished video, typically MP4 (H.264) at 1080p with stereo audio. Common spot lengths are 15 or 30 seconds. If you need help producing one, we offer in-house video production as an add-on. Your account manager will share details and pricing after checkout.
We re-deliver any missed spots at zero additional cost. Run logs are provided within 7 working days of flight start so you can verify every spot aired as booked.
Yes. Run logs delivered within 7 working days of flight start, confirming every spot aired as booked.
Each package on the site shows transparent, all-in pricing. Radio: by package type and duration. OOH: by location, format, and duration. Other channels priced per format and audience reach. No hidden fees.
100% upfront. Card, Apple Pay, Google Pay, or Shop Pay accepted at checkout. For larger campaigns we can also issue an invoice with bank transfer or pay-by-link.
Modifications can be made up to 14 days before flight start, subject to media availability. Changes must be approved in writing and may be treated as a separate booking.
No cancellations or refunds are offered once a booking is made. We recommend confirming campaign timing and creative readiness before booking.
Yes, as add-on services for media-buying clients only. Artwork, radio spot production, video creative for TV and digital. Charged separately on top of media costs.
Yes. Media planning is included for clients booking media through us. Not sold standalone.
Direct booking via the site for single-package buys, or contact us for a custom proposal on multi-channel or multi-station campaigns.
Radio, OOH (billboards, hoardings, malls, airports, transit), TV, and Digital. Plus Cinema and Print.
Active inventory across the GCC, Levant, MENA, Europe, North America, Asia, Africa, South America, and Oceania.
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Browse and buy directly from the catalog, request a custom plan via contact, or email hello@media.co.uk.
Tell us about your campaign.
The more you share, the sharper the proposal. We come back within one working day: named desk, fixed pricing, real lead times.
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