Sama Dubai TV
Emirati culture, traditions, and youth programming, broadcast in the Emirati dialect.
Who's watching.
Reach and demographic snapshot.
Audience snapshot (estimated)
Demographics modeled from channel programming and country averages.
Free-to-air across the GCC and the broader Arab world via Nilesat, Arabsat, and Hotbird satellites. UAE terrestrial broadcast adds local coverage. The cultural focus and Emirati dialect anchor a high-engagement Khaleeji core audience.
Broadcast signal with strongest reception in urban centres and major commute corridors.
About Sama Dubai TV.
A little background on the channel and why advertisers keep coming back.
Sama Dubai is the UAE's flagship culture and tradition channel, broadcasting in the Emirati dialect with programming built around national identity, family, youth, and Khaleeji culture. Content spans cultural documentaries, Emirati comedies, quiz shows, Ramadan and National Day specials, and the long-running animated series Shaabiat Al Cartoon, which has ranked among the most-watched Khaleeji programmes for over a decade.
The audience is overwhelmingly Emirati nationals and Khaleeji viewers across the GCC, with strong engagement during national occasions and Ramadan prime time. Free-to-air carriage across multiple satellite platforms keeps the audience accessible regionally and across the Khaleeji diaspora.
Your spot airs in the channel's real broadcast, alongside the same programming millions tune in for every day.
Why advertise on Sama Dubai TV.
What this channel delivers, by the numbers.
Khaleeji core audience
Emirati nationals and Gulf citizens engaged in cultural and traditional programming; ideal for government, banking, telco, retail, and family brands.
National occasion peaks
Audience surges around UAE National Day, Ramadan, Eid, and cultural festivals; sponsorships available around event programming.
Emirati dialect creative
Local-dialect scripts and voiceover are mandatory for credibility with this audience; in-house production support available end-to-end.
Free-to-air across three satellites
Carriage on Nilesat, Arabsat, and Hotbird plus UAE terrestrial broadcast removes any subscription barrier.
If your ad doesn't air as booked
We re-deliver at zero cost. No questions, no fine print.
Multiple payment options
Card, Apple Pay, Google Pay, Shop Pay. For larger campaigns we issue invoices and accept bank transfer.
Proof of posting in 7 days
Run logs delivered within 7 working days of flight start.
Need help picking a package?
Book a free 30-min call. We'll review your goals, suggest the right channel and slot, and send a tailored quote.
Talk to a SpecialistWhat happens after you book.
Five steps from checkout to proof of posting.
You check out
Pay securely on the site. Order confirmation in your inbox within minutes.
We confirm and send specs
Within one business day you receive a campaign confirmation email with creative specs, deadlines, and your account manager's contact.
You send your video creative
Send your finished TV commercial, typically MP4 H.264 at 1080p with stereo audio. We handle final QC and channel delivery.
Your campaign airs
Spots run on schedule. We monitor delivery and resolve any issues with the channel on your behalf.
Proof of posting
Within 7 working days of flight start, you receive run logs confirming every spot aired as booked.
More video in UAE.
Compare similar audiences before you commit.
Frequently asked questions.
You're in good hands. We've thought through the details so you don't have to.
Once you book and confirm your video creative, your campaign typically goes live on the next available scheduled day for the package, usually within 7 to 14 working days. We confirm the exact start date in your order confirmation. For urgent timelines, contact us, we can sometimes accelerate.
Yes. You provide the finished video, typically MP4 (H.264) at 1080p with stereo audio. Common spot lengths are 15 or 30 seconds. If you need help producing one, we offer in-house video production as an add-on. Your account manager will share details and pricing after checkout.
We re-deliver any missed spots at zero additional cost. Run logs are provided within 7 working days of flight start so you can verify every spot aired as booked.
Yes. Run logs delivered within 7 working days of flight start, confirming every spot aired as booked.
Each package on the site shows transparent, all-in pricing. Radio: by package type and duration. OOH: by location, format, and duration. Other channels priced per format and audience reach. No hidden fees.
100% upfront. Card, Apple Pay, Google Pay, or Shop Pay accepted at checkout. For larger campaigns we can also issue an invoice with bank transfer or pay-by-link.
Modifications can be made up to 14 days before flight start, subject to media availability. Changes must be approved in writing and may be treated as a separate booking.
No cancellations or refunds are offered once a booking is made. We recommend confirming campaign timing and creative readiness before booking.
Yes, as add-on services for media-buying clients only. Artwork, radio spot production, video creative for TV and digital. Charged separately on top of media costs.
Yes. Media planning is included for clients booking media through us. Not sold standalone.
Direct booking via the site for single-package buys, or contact us for a custom proposal on multi-channel or multi-station campaigns.
Radio, OOH (billboards, hoardings, malls, airports, transit), TV, and Digital. Plus Cinema and Print.
Active inventory across the GCC, Levant, MENA, Europe, North America, Asia, Africa, South America, and Oceania.
Media.co.uk is a curated global media marketplace that helps brands and agencies plan, book, and launch advertising campaigns across OOH, Radio, TV, and Digital. Growth. Engineered.
Browse and buy directly from the catalog, request a custom plan via contact, or email hello@media.co.uk.
Or send us a quick brief.
Tell us what you're trying to achieve. We'll send a tailored proposal with packages, pricing, and timing.
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