Beat 97.8
UAE's youth station for hit music and modern hip-hop
Who's listening.
Reach and demographic snapshot.
Audience snapshot (estimated)
Demographics modeled from station format and country averages.
Broadcasts across the UAE
FM signal with strongest reception in urban centers and major commute corridors.
About Beat 97.8.
A little background on the station and why advertisers keep coming back.
The advertise on Beat fm package is designed to meet high standards of modern radio performance and youth-oriented engagement. With this Beat 97.8 advertising opportunity, you gain a solution that blends fresh, energetic broadcasting with proven reliability, offering advanced and contemporary promotional features. Whether you want to reach active urban listeners or promote campaigns that resonate with music-driven lifestyles, this product stands out because it delivers strong engagement as soon as your message goes on air. Moreover, the advertise on Beat fm service ensures your campaign benefits from high listener interaction and consistent daily tuning, making it an excellent choice for brands aiming to stay culturally relevant. Furthermore, Beat 97.8 is equipped with upbeat programming that allows advertisers to connect naturally with trend-aware listeners, and additionally offers flexible content integration, enabling your message to appear during top-rated shows and music segments. Thanks to these advantages, campaign placement becomes seamless even when timelines are tight. Transitioning from planning to airing is fast, efficient, and smoothly supported. Importantly, long-term listener appeal is built into the station’s identity, meaning your brand’s presence gains durability over time. In addition, the station’s rhythmic content structure supports campaigns that thrive on energy, ensuring your message remains fresh as your marketing goals evolve.
Press play below to hear Beat 97.8's actual live broadcast, not a sample. The same audio your campaign sits inside.
Live stream unavailable right now. Talk to a specialist for an audio sample.
Why advertise on Beat 97.8.
What this station delivers, by the numbers.
280k + daily listeners
Trusted commercial station with reliable reach across UAE.
42,000 estimated reach per spot
Strongest during morning drive (7 to 10 AM) and evening commute (5 to 8 PM), the most valuable dayparts.
Engaged adult audience
Western Expats - Dance Music Fans.
97.8 FM signal
On air across UAE, with strongest signal in urban centers and major commute corridors.
Compare packages.
All packages on Beat 97.8. Pick the one that matches your campaign goals.
Weekday Buzz
Weekend Wave
Presenter Shoutout
If your ad doesn't air as booked
We re-deliver at zero cost. No questions, no fine print.
Multiple payment options
Card, Apple Pay, Google Pay, Shop Pay. For larger campaigns we issue invoices and accept bank transfer.
Proof of posting in 7 days
Run logs delivered within 7 working days of flight start.
Need help picking a package?
Book a free 30-min call. We'll review your goals, suggest the right station and slot, and send a tailored quote.
Talk to a SpecialistWhat happens after you book.
Five steps from checkout to proof of posting.
You check out
Pay securely on the site. Order confirmation in your inbox within minutes.
We confirm and send specs
Within one business day you receive a campaign confirmation email with creative specs, deadlines, and your account manager's contact.
You send your audio
Send us your finished radio spot, or ask about our in-house production add-on if you need help making one.
Your campaign airs
Spots run on schedule. We monitor delivery and resolve any issues with the station on your behalf.
Proof of posting
Within 7 working days of flight start, you receive run logs confirming every spot aired as booked.
Frequently asked questions.
You're in good hands. We've thought through the details so you don't have to.
Once you book and confirm your audio, your campaign typically goes live on the next available scheduled day for the package, usually within 7 to 14 working days. We confirm the exact start date in your order confirmation. For urgent timelines, contact us, we can sometimes accelerate.
Yes, you provide the finished audio (typically 30 seconds, MP3 or WAV at 44.1 kHz). If you need help producing one, we offer in-house radio spot production as an add-on. Your account manager will share details and pricing after checkout.
We re-deliver any missed spots at zero additional cost. Run logs are provided within 7 working days of flight start so you can verify every spot aired as booked.
Yes. Run logs delivered within 7 working days of flight start, confirming every spot aired as booked.
Each package on the site shows transparent, all-in pricing. Radio: by package type and duration. OOH: by location, format, and duration. Other channels priced per format and audience reach. No hidden fees.
100% upfront. Card, Apple Pay, Google Pay, or Shop Pay accepted at checkout. For larger campaigns we can also issue an invoice with bank transfer or pay-by-link.
Modifications can be made up to 14 days before flight start, subject to media availability. Changes must be approved in writing and may be treated as a separate booking.
No cancellations or refunds are offered once a booking is made. We recommend confirming campaign timing and creative readiness before booking.
Yes, as add-on services for media-buying clients only. Artwork, radio spot production, video creative for TV and digital. Charged separately on top of media costs.
Yes. Media planning is included for clients booking media through us. Not sold standalone.
Direct booking via the site for single-package buys, or contact us for a custom proposal on multi-channel or multi-station campaigns.
Radio, OOH (billboards, hoardings, malls, airports, transit), TV, and Digital. Plus Cinema and Print.
Active inventory across the GCC, Levant, MENA, Europe, North America, Asia, Africa, South America, and Oceania.
Media.co.uk is a curated global media marketplace that helps brands and agencies plan, book, and launch advertising campaigns across OOH, Radio, TV, and Digital. Growth. Engineered.
Browse and buy directly from the catalog, request a custom plan via contact, or email hello@media.co.uk.
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