Music98.4 fmUAEArabic, English

Abu Dhabi FM 98.4

Abu Dhabi's Arabic music and entertainment station

310k + listeners

Talk to a Specialist
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03 — Audience

Who's listening.

Reach and demographic snapshot.

310k +
Daily listeners
Broadcasts across the UAE
Coverage
Arabic, English
Languages
Local Emiratis & Arab Expats

Audience snapshot (estimated)

Age 25 – 44
58%
Age 18 – 24
27%
Age 45+
15%

Demographics modeled from station format and country averages.

Broadcast coverage

Broadcasts across the UAE

FM signal with strongest reception in urban centers and major commute corridors.

04 — About

About Abu Dhabi FM 98.4.

A little background on the station and why advertisers keep coming back.

The advertise on Abu Dhabi fm package is designed to meet the highest standards of reach, quality, and performance. With this Abu Dhabi FM 98.4 opportunity, you gain access to a solution that blends innovation with proven reliability, offering advanced and premium broadcasting potential. Whether you’re aiming to capture a wide general audience or targeting commuters across the city, this product stands out because it was developed to deliver exceptional clarity and impact from the moment your campaign goes live. Moreover, the advertise on Abu Dhabi fm option ensures your message benefits from broad regional listenership and consistent daily tuning habits, making it an ideal choice when you need both versatility and dependable exposure. Furthermore, Abu Dhabi FM 98.4 provides strong signal coverage, which allows your brand to reach listeners throughout the emirate, and additionally offers stable scheduling options, enabling you to plan campaigns that match your marketing goals. Thanks to this, you can seamlessly integrate radio advertising into your broader media strategy, even when timelines are tight. Transitioning from planning to on-air execution becomes noticeably smoother. Importantly, long-term broadcast stability is built in, so you’re not simply purchasing airtime but investing in a reliable promotional asset. In addition, the station’s varied programming ensures your campaign aligns naturally with multiple audience segments as your needs evolve.

Hear it for yourself

Press play below to hear Abu Dhabi FM 98.4's actual live broadcast, not a sample. The same audio your campaign sits inside.

05 — Why this station

Why advertise on Abu Dhabi FM 98.4.

What this station delivers, by the numbers.

01

310k + daily listeners

Trusted Music station with reliable reach across UAE.

02

46,500 estimated reach per spot

Strongest during morning drive (7 to 10 AM) and evening commute (5 to 8 PM), the most valuable dayparts.

03

Engaged adult audience

Reaches listeners aged 25 to 45 with high purchase intent across retail, F&B, and auto.

04

98.4 fm signal

On air across UAE, with strongest signal in urban centers and major commute corridors.

06 — Compare packages

Compare packages.

All packages on Abu Dhabi FM 98.4. Pick the one that matches your campaign goals.

Weekday Buzz

Sunday to Thursday
20
spots per week
Time bands
05:30 - 10:00 1/day
10:00 - 13:00 1/day
13:00 - 16:00 1/day
16:00 - 21:00 1/day
30-second spots

Weekend Wave

Friday and Saturday
30
spots per weekend
Time bands
10:00 - 13:00 5/day
13:00 - 16:00 5/day
16:00 - 21:00 5/day
30-second spots

Book your campaign.

Pick a package and length. Live pricing and reach update below.

Pick a package above to see what's included.

6,900.00 AED

If your ad doesn't air as booked

We re-deliver at zero cost. No questions, no fine print.

Multiple payment options

Card, Apple Pay, Google Pay, Shop Pay. For larger campaigns we issue invoices and accept bank transfer.

Proof of posting in 7 days

Run logs delivered within 7 working days of flight start.

Need help picking a package?

Book a free 30-min call. We'll review your goals, suggest the right station and slot, and send a tailored quote.

Talk to a Specialist
09 — After you book

What happens after you book.

Five steps from checkout to proof of posting.

01

You check out

Pay securely on the site. Order confirmation in your inbox within minutes.

02

We confirm and send specs

Within one business day you receive a campaign confirmation email with creative specs, deadlines, and your account manager's contact.

03

You send your audio

Send us your finished radio spot, or ask about our in-house production add-on if you need help making one.

04

Your campaign airs

Spots run on schedule. We monitor delivery and resolve any issues with the station on your behalf.

05

Proof of posting

Within 7 working days of flight start, you receive run logs confirming every spot aired as booked.

11 — Frequently asked

Frequently asked questions.

You're in good hands. We've thought through the details so you don't have to.

Once you book and confirm your audio, your campaign typically goes live on the next available scheduled day for the package, usually within 7 to 14 working days. We confirm the exact start date in your order confirmation. For urgent timelines, contact us, we can sometimes accelerate.

Yes, you provide the finished audio (typically 30 seconds, MP3 or WAV at 44.1 kHz). If you need help producing one, we offer in-house radio spot production as an add-on. Your account manager will share details and pricing after checkout.

We re-deliver any missed spots at zero additional cost. Run logs are provided within 7 working days of flight start so you can verify every spot aired as booked.

Yes. Run logs delivered within 7 working days of flight start, confirming every spot aired as booked.

Each package on the site shows transparent, all-in pricing. Radio: by package type and duration. OOH: by location, format, and duration. Other channels priced per format and audience reach. No hidden fees.

100% upfront. Card, Apple Pay, Google Pay, or Shop Pay accepted at checkout. For larger campaigns we can also issue an invoice with bank transfer or pay-by-link.

Modifications can be made up to 14 days before flight start, subject to media availability. Changes must be approved in writing and may be treated as a separate booking.

No cancellations or refunds are offered once a booking is made. We recommend confirming campaign timing and creative readiness before booking.

Yes, as add-on services for media-buying clients only. Artwork, radio spot production, video creative for TV and digital. Charged separately on top of media costs.

Yes. Media planning is included for clients booking media through us. Not sold standalone.

Direct booking via the site for single-package buys, or contact us for a custom proposal on multi-channel or multi-station campaigns.

Radio, OOH (billboards, hoardings, malls, airports, transit), TV, and Digital. Plus Cinema and Print.

Active inventory across the GCC, Levant, MENA, Europe, North America, Asia, Africa, South America, and Oceania.

Media.co.uk is a curated global media marketplace that helps brands and agencies plan, book, and launch advertising campaigns across OOH, Radio, TV, and Digital. Growth. Engineered.

Browse and buy directly from the catalog, request a custom plan via contact, or email hello@media.co.uk.

Or send us a quick brief.

Tell us what you're trying to achieve. We'll send a tailored proposal with packages, pricing, and timing.

By submitting, you agree to be contacted about your enquiry. We'll never share your details.

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