Paid search · Performance

Paid search, run for revenue.

Name: Media.co.uk
Price range: $$

Paid search, shopping and display managed against the only metric that matters. Daily optimisation, weekly reporting, and a single owner you can call.

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48-hour reply · No sales call to book a brief

01What we run 02How it works 03The usual asks

What we run

What we actually run.

Three buckets of work, one account team, one weekly readout. No agency-of-agencies, no hand-off between specialists you never meet.

Search · Shopping

Demand capture.

Google and Microsoft search plus shopping feeds, structured around revenue events rather than vanity clicks.

Branded and non-branded search
Shopping, PMax feed management
Revenue-event bidding, not last-click

Display · Remarketing

Buyers, brought back.

Programmatic display and dynamic remarketing pointed at audiences with proven buying intent. No lookalike spray.

Cart-abandon, view-product, repeat-buyer
First-party audiences, server-side
Frequency capping that actually caps

YouTube · Performance Max

Where Google looks.

Branded video and Performance Max campaigns supervised by a human team. AI is a lever, not a black box.

YouTube TrueView, in-stream, shorts
PMax with audience and creative signals
Asset group hygiene, not autopilot

How it works

How this works.

Four steps from brief to live, then a weekly rhythm you can audit against. No ramp-up theatre, no thirty-day discovery.

Step 1

Brief.

Send the budget, the goal and the asset trove. We come back with a media plan inside 48 hours.

Step 2

Build.

Account structure, audiences, tracking and reporting wired up inside week one.

Step 3

Launch.

Spend goes live with a named owner. You see the dashboard the same day.

Step 4

Optimise.

Daily checks, weekly readout, monthly strategy review. No surprises in the invoice.

What you actually get

Five things you can hold us to from week one.

The kind of deliverables a senior in-house team would expect, written down before the engagement starts rather than after.

→Account structure built around revenue events, not just clicks.
→Search, shopping, display and YouTube under one team.
→Weekly readout with the same numbers you see in your CRM.
→Named account owner with a direct line, not a ticket queue.
→Monthly strategy review you can audit against last month.

Questions

The usual asks.

The things people ask in the first call. If yours isn't here, hit reply on the brief form.

What is the minimum monthly spend?

From £10k per month working media. Below that, paid search becomes hard to optimise. We would rather tell you that than take the retainer.

Who owns the ad account?

You do. We build under your MCC or set up a fresh one in your name on day one. If we part ways, the account stays with you, fully intact.

Do you produce creative?

Static and responsive assets, yes, through an in-house studio. Video shoots go to a production company we co-brief with you.

What reporting do we get?

A live Looker Studio dashboard from week one, a written weekly note every Monday, and a strategy session on the first Wednesday of each month.

How long is the commitment?

Three months minimum so we can get past the learning curve, then rolling month-to-month with 30 days' notice. No annual lock-ins.

How do you bill?

Management fee billed monthly in advance. Media spend billed at cost, with the invoice from Google or Microsoft passed through unmarked.

Brief the team

Send us the brief.

Plain English. Budget, goal, the assets you already have. We come back with a plan and a name on it inside 48 hours.

Send a brief →

Adjacent practices

Also worth a look.

Three further digital practices run by the same team, on the same weekly rhythm. Common framing, common reporting.

Practice · Organic