The Brief

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Independent analysis on advertising, audience and reach across audio, video, press, out-of-home and digital — written by working media planners, not marketers.

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Articles in mc-noindex.

Ria 89.7 FM Singapore Rate Card Explained: Dayparts and Pricing
Audio · Pricing · 6 min

Ria 89.7 FM Singapore Rate Card Explained: Dayparts and Pricing

Apr 9, 2026
The Top Benefits of Radio Advertising on Ria 89.7 FM Singapore
Audio · Industry Insight · 7 min

The Top Benefits of Radio Advertising on Ria 89.7 FM Singapore

Apr 9, 2026
Ria 89.7 FM Singapore for Insurance and Takaful Brands
Audio · Industry Insight · 6 min

Ria 89.7 FM Singapore for Insurance and Takaful Brands

Apr 9, 2026
How Ria 89.7 FM Singapore Helps FMCG Brands Drive Trial in the Malay Community
Audio · Industry Insight · 8 min

How Ria 89.7 FM Singapore Helps FMCG Brands Drive Trial in the Malay Community

Apr 9, 2026
Ria 89.7 FM Singapore for Banking and Islamic Finance: What Works on Radio
Audio · Industry Insight · 7 min

Ria 89.7 FM Singapore for Banking and Islamic Finance: What Works on Radio

Apr 9, 2026
Ria 89.7 FM Singapore for Home and Lifestyle Brands Targeting Muslim Consumers
Audio · Industry Insight

Ria 89.7 FM Singapore for Home and Lifestyle Brands Targeting Muslim Consumers

Connect with Singapore's influential Malay-Muslim community through Ria 89.7 FM. Leverage targeted advertising to enhance your home and lifestyle brand's visibility and market penetration effectively

Apr 9, 2026 · 8 min read
How to Negotiate a Better Rate on Ria 89.7 FM Singapore
Audio · How-To · 7 min

How to Negotiate a Better Rate on Ria 89.7 FM Singapore

Apr 9, 2026
Ria 89.7 FM Singapore for Non-Profit and Community Campaigns
Audio · Industry Insight · 7 min

Ria 89.7 FM Singapore for Non-Profit and Community Campaigns

Apr 9, 2026
Ria 89.7 FM Singapore Drive Time Slot: The Premium Advertising Window Explained
Audio · Industry Insight · 7 min

Ria 89.7 FM Singapore Drive Time Slot: The Premium Advertising Window Explained

Apr 9, 2026
How to Use Radio to Complement Your Digital Campaign on Ria 89.7 FM Singapore
Audio · How-To · 8 min

How to Use Radio to Complement Your Digital Campaign on Ria 89.7 FM Singapore

Apr 9, 2026
Ria 89.7 FM Singapore Brand Integration: Beyond the Standard Spot
Audio · Industry Insight · 6 min

Ria 89.7 FM Singapore Brand Integration: Beyond the Standard Spot

Apr 9, 2026
Ria 89.7 FM Singapore for Food Delivery and Halal App-Based Brands
Audio · Industry Insight · 8 min

Ria 89.7 FM Singapore for Food Delivery and Halal App-Based Brands

Apr 9, 2026

The Brief.

Independent media insights, in your inbox. A short read when there's something worth saying.