The Brief

UAE insights.

Independent analysis on advertising, audience and reach across audio, video, press, out-of-home and digital. Written by working media planners, not marketers.

All Audio Video Press OOH Digital

Articles in UAE.

Al Wisal 96.5 Reservation: Step-by-Step Booking Guide
Insights · Guide· 7 min

Al Wisal 96.5 Reservation: Step-by-Step Booking Guide

Mar 13, 2026
Al Wisal 96.5 Monthly Rates: Duration Pricing Structure
Insights · Pricing· 7 min

Al Wisal 96.5 Monthly Rates: Duration Pricing Structure

Mar 13, 2026
Al Wisal 96.5 Case Studies: Successful Arabic Campaigns
Insights · Case Study· 6 min

Al Wisal 96.5 Case Studies: Successful Arabic Campaigns

Mar 13, 2026
Al Wisal 96.5 Budget: Arabic Radio Advertising Cost
Audio · Industry Insight· 8 min

Al Wisal 96.5 Budget: Arabic Radio Advertising Cost

Mar 13, 2026
Al Wisal 96.5 Reach: Daily Arabic Listener Impressions
Insights · Industry Insight· 7 min

Al Wisal 96.5 Reach: Daily Arabic Listener Impressions

Mar 13, 2026
Tourism Merge 104.8: Destination English Campaign
Insights · Industry Insight

Tourism Merge 104.8: Destination English Campaign

Discover how the Destination English campaign at Merge 104.8 connects brands with Dubai's affluent expat and traveler audience, unlocking invaluable advertising opportunities in the vibrant tourism...

Mar 13, 2026· 7 min read
Entertainment Merge 104.8: Events English Promotion
Insights · Industry Insight· 8 min

Entertainment Merge 104.8: Events English Promotion

Mar 13, 2026
Real Estate Merge 104.8: Property English Marketing
Insights · Industry Insight· 6 min

Real Estate Merge 104.8: Property English Marketing

Mar 13, 2026
Taminat Complex Digital Screen Contracts: Booking Terms
OOH · Industry Insight· 7 min

Taminat Complex Digital Screen Contracts: Booking Terms

Mar 12, 2026
Taminat Complex Digital Screen Visibility: 24-Hour Media Opportunities in Dubai's Commercial Hub
OOH · Industry Insight· 7 min

Taminat Complex Digital Screen Visibility: 24-Hour Media Opportunities in Dubai's Commercial Hub

Mar 12, 2026
Taminat Complex Digital Screen Cost: Complete Pricing 2025
OOH · Pricing· 7 min

Taminat Complex Digital Screen Cost: Complete Pricing 2025

Mar 12, 2026
Taminat Complex Digital Screen Size: Digital Format Specs
OOH · Industry Insight· 7 min

Taminat Complex Digital Screen Size: Digital Format Specs

Mar 12, 2026
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The Brief.

Independent media insights, in your inbox. A short read when there's something worth saying.