Digital LEDMilan, ItalyDigital · Full motion

Via Pellegrino Rossi LED wallbanner

Digital LED in Milan. Reaching 30k+ daily cars.

30k+ daily cars 1 faces, Milan

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02 · See it on site

The placement, in context.

Photos of the screens in their actual setting. Click any image to open the full gallery.

03 · Where it lives

Right in the flow.

Location is the product. These screens sit at the busiest concentration points in Milan's retail core.

Address

Via Pellegrino Rossi LED wallbanner

Milan, Italy

Operating hours24h
↗ Open in Google Maps
04 · Key numbers

The reach.

Audited footfall and operator-supplied figures. Updated quarterly.

Daily reach
30k+
Audience reach as reported by the operator.
Faces
1
Distinct creative-bearing faces of this placement.
Spot duration
10 sec
Length of each on-screen play.
Operating hours
24h
Hours your campaign is on screen each day.
05 · About

About Via Pellegrino Rossi LED wallbanner.

A little background on the placement, the venue, and why advertisers keep coming back.

Capture attention with a bright, moving display when you Advertise on Via Pellegrino Rossi using a LED wallbanner. This digital banner occupies a façade near shops, transit links, and busy pedestrian flows. Because the LED surface supports vivid motion, your visuals cut through the street environment. As a result, local shoppers and commuters notice your campaign during peak hours.

Via Pellegrino Rossi attracts a mix of daily commuters and local shoppers. Therefore, choosing to Advertise on Via Pellegrino Rossi works well for store promotions, event announcements, and lifestyle messaging. The LED wallbanner supports short animated loops that draw the eye and increase recall. In addition, strategic scheduling helps your message appear during the most impactful dayparts.

Launching the campaign is easy. First, prepare digital files in the required banner resolution. Next, schedule slots during morning and evening peaks. Then, the playback system ensures consistent brightness and smooth transitions. Because the technical setup is managed, your Advertise on Via Pellegrino Rossi campaign remains reliable and effective.

  • High-brightness LED wallbanner on Via Pellegrino Rossi façade
  • Supports animation, video loops, and high-res stills
  • Ideal for retail, events, and lifestyle campaigns
  • Visible to pedestrians and passing traffic
  • Flexible scheduling for peak audience windows
  • Dependable playback with monitored performance

When you Advertise on Via Pellegrino Rossi, your brand gains a modern and engaging platform in a busy urban corridor. Consequently, your message becomes more visible, timely, and memorable to local audiences.

06 · Why this placement

Why advertise here.

Four reasons buyers come back. Numbers from the operator's audited reports.

01

Proven location

High footfall and traffic with audited audience data. Year-round visibility on routes that matter most.

02

Synchronised domination

All screens play your creative simultaneously. You own every screen in view, not just one.

03

Premium audience profile

Affluent locals, GCC visitors, international travellers. High purchase intent across luxury, F&B, and tech.

04

Production-ready specs

Large-format production-grade specs. Static or motion, depending on the placement.

07 · Production specs

Production specifications.

What you'll need to send us to get on screen.

File formatLED
Asset sizeW 4m X H 6m. File: .mp4 or Jpeg
Dimensions1 Face, 10 seconds
DeliveryUpload link sent on confirmation
Colour spacesRGB

Creative deadline

Final creative must be delivered at least 5 working days before flight start. Files received after the deadline are not guaranteed for the booked start date.

Need help?

Our in-house production team can build the full creative (concept, motion design, mastering) as an add-on. Charged separately on top of media costs.

Approvals

All creative must follow the operator's content guidelines. Operator approval typically takes 2–3 working days.

Book your campaign

Pick a flight length. Live pricing updates below.

What you're getting

4 Weeks

Reach
30k+ daily cars
Total impressions
Cost per 1,000 reached

Estimated based on the operator's audited footfall and dwell-time models. Often cheaper than digital display reach in this market.

36,854.00 AED

If your ad doesn't run as booked

We re-deliver at zero cost. No questions, no fine print.

Multiple payment options

Card, Apple Pay, Google Pay, or Shop Pay at checkout. Larger campaigns can also pay by invoice or bank transfer.

Proof of posting in 7 days

Photos and screen logs delivered within 7 working days of flight start.

Need help with your placement?

Book a free 30-min call. We'll review your goals, suggest the right placement and flight length, and send a tailored quote.

Talk to a Specialist
10 · After you book

What happens after you book.

Six steps from checkout to proof of posting.

01

You check out

Pay securely on the site. Order confirmation in your inbox within minutes.

02

We confirm and send specs

Within one business day you receive a campaign confirmation email with creative specs, deadlines, and your account manager's contact.

03

You send your creative

Send us your finished artwork by the deadline. Or ask about our in-house production add-on if you need help making it.

04

Operator approval

The operator reviews and approves the creative. Typically 2–3 working days.

05

Your campaign goes live

Posters or screens go live on schedule. We monitor delivery and resolve any issues with the operator on your behalf.

06

Proof of posting

Within 7 working days of flight start, you receive photos and run logs confirming every play.

12 · Questions, answered

Frequently asked questions.

You're in good hands. We've thought through the details so you don't have to.

Typical lead time for OOH is 10 to 14 days from booking to first day on site. We confirm within one business day, send creative specs, and reserve the slots while you finalise artwork.

Artwork format depends on the placement. Full specs are in the Production specifications section above. We send a confirmed spec sheet on booking.

Yes, as add-on services for media-buying clients. Artwork creation for OOH, print and digital, video creative for digital screens. Charged separately on top of media costs.

We re-deliver any missed plays at zero cost. Our team monitors the schedules and resolves issues with the operator on your behalf, you don't need to chase anyone.

Yes. We deliver proof of posting within 7 working days of flight start: photos and screen logs documenting every screen and every play, aligned with the booked schedule.

OOH is priced by location, format, and duration. Each placement page shows transparent, all-in pricing for 2 and 4-week flights. No hidden fees.

100% upfront. Payment in full is required before campaign launch.

Modifications can be made up to 14 days before flight start, subject to media availability. Changes must be approved in writing and may be treated as a separate booking. Artwork changes after the agreed delivery deadline incur additional fees.

No cancellations or refunds are offered once a booking is made. We recommend confirming campaign timing and creative readiness before booking.

Yes. Media planning is included for clients booking media through us. Our team helps you choose the right channels, mix, and timing for your audience and budget. Not sold standalone.

Two paths. Direct booking via the site for straightforward single-package buys. Custom proposal via our team for multi-medium campaigns or larger budgets.

Radio, OOH (billboards, hoardings, malls, airports, transit), TV, and Digital. We also handle Cinema and Print campaigns.

Global media marketplace, with active inventory across the GCC, Levant, MENA, Europe, North America, Asia, Africa, South America, and Oceania.

Media.co.uk is a curated global media marketplace that helps brands and agencies plan, book, and launch advertising campaigns across OOH, Radio, TV, and Digital. Growth. Engineered.

Browse and buy directly, request a custom plan, or email hello@media.co.uk. We respond within one business day.

Or send us a quick brief.

Tell us what you're trying to achieve. We'll send a tailored proposal with placements, pricing, and timing.

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