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Mobile
Marketing ...

MediaCo UK can provide a range of mobile marketing solutions from strategy planning to full service or self service mobile marketing deployment.


Mobile marketing ...


SMS > Competitions / Prize Draws

These can be run using either Premium Rate Numbers or SMS. A typical competition generally requires an entrant to answer a multiple choice question and then leave some contact details (Data Capture).

SMS:

The entrant would send in a keyword followed by their answer to a short code, the entrant would then receive a chargeable message back.

The service will now have the entrant's mobile phone number and will be able to advise them if successful using this number.

MediaCo can provide you with a web-based interface in order for you to manage your own competitions and see the results instantly, thereby measuring the effectiveness of the campaign.

Premium Rate Number:

The entrant would call a Premium Rate number and answer the question as well as leaving any other required data. Periodic competitions and prize draws could be run during key events and involve business partners and suppliers.

Benefits to you of Competition / Prize Draw Services:

  1. Generate instant revenue stream.
  2. Promote product awareness.
  3. Customer interaction.
  4. Qualified data collection.
  5. Provide incentive for entrant to leave data or even make a brochure enquiry.
  6. Competitions / Prize Draws could potentially be run as free to entrant, i.e. on non-geographic numbers or no-reply to entrant on SMS. You may wish to use this solution in order to gather data or promote a service or branding without charging the entrant.

Customer benefits:

  1. A chance to win a prize.
  2. A means to interact with supplier.
  3. No forms to fill in or tickets to buy.
  4. Entrants will receive a message direct to their mobile informing them of the result.

To find out more about MediaCo's digital marketing services - including mobile marketing - Contact Us today.

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